Privacy Policy

Last updated: June 10, 2020

Granville Homes, Inc. (“us”, “we”, or “our”) operates the https://www.gvhomes.com website (the “Service”). This page informs you of our policies regarding the collection, use and disclosure of Personal Information when you use our Service. Granville is committed to respecting your privacy. Your ability to make informed decisions about your information is important to us. This Privacy Policy (the or this “Policy”) describes how Granville collects, uses and shares personal information. This Policy is intended to inform you about the kinds of information, including personal information and anonymous Information that we may collect from you when you access and use our Service, and how we use that information and for what purpose. It also informs you about the ways in which you can control how we use and protect your personal information. We will not use or share your information with anyone except as described in this Privacy Policy. We use your Personal Information for providing and improving the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible at www.gvhomes.com/terms-of-use. Granville will take all necessary actions to manage our contractual relations, protect our business interests, enforce our terms and conditions and comply with applicable law by monitoring, investigating, and taking other actions to detect and prevent illegal or fraudulent activities and risks to the personal safety of any individual (see our terms and conditions). Except as otherwise specifically provided in this Privacy Policy or as required by law, any communication or material you provide to us, whether received online, electronically, in person or otherwise collected by or submitted to us, including any data, questions, comments, suggestions or the like, is, and will be treated as, non-proprietary and may be used for any purpose, including, but not limited to, reproduction, disclosure, transmission, publication, market research, development of prospect lists, project planning, broadcast, posting and marketing.

INFORMATION COLLECTION AND USE

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to, your email address, name, phone number, postal address (“Personal Information”). In addition to the information that we collect from you directly, we may also receive information about you from other sources, including third parties, business partners, our affiliates, or publicly available sources. Granville collects and uses your personal information for the business and commercial purposes summarized below, but our use of your information is subject to the following limitations:

The terms of this Privacy Policy;
Any specific terms applicable to the services or products you request;
Your instructions to us that limit the use of certain information when you exercise an “opt-in” or “opt-out” or “unsubscribe” option we provide; and
The requirements of applicable law.

NOTICE AT COLLECTION OF PERSONAL INFORMATION

We collect the following categories of personal information from the following sources which may be shared with third parties.

Business Activity	Purpose for Collecting	Categories of Information Collected	Categories of Sources	Categories of Third Parties with Whom We Share Information
Residential Sales	Establish, maintain and service our customer accounts, provide customer service, process and or fulfill requests for information, contracts, orders and other transactions, verify customer information, provide financing, title, insurance or other home purchase related services	Personal information, as defined in the California safeguards law, such as name, contact information, and financial information	From you directly, including via our website, online chat, phone calls, in person meetings with our sales reps (provided verbally and in writing), surveys, and from marketing partners such as Zillow.com and others, and from real estate agents	With service providers that help us provide goods and services to you including for example, design and construction contractors, advertising networks, and third parties Granville contracts with to complete the transaction such as title companies, insurance companies, escrow service providers and lenders
Philanthropy – Granville Home of Hope	Process payment information for transactions with Granville (although we will not retain your credit card information)	Credit card information and billing address	From you via Home of Hope tickets	With payment processing centers only
Marketing and Advertising, New Product Development	Build long-term customer relationships by communicating and working closely throughout the duration of a project, requesting feedback on the customer’s experience, and offering products and services in the future. Engage in advertising, marketing, and online analytic services. Develop demographic information for statistical and market research for new communities and product development, project planning, development of prospect lists, and other strategic marketing purposes. Undertake activities to maintain the quality of Granville products and services and to improve, upgrade, and enhance those products and services including research and development	Characteristics of protected classifications under California or federal law, such as gender, age, medical conditions, primary language, national origin, citizenship, and marital status	From you directly, including via our in person meetings, buyer applications, and survey data	With third parties Granville contracts with for advertising and targeting similar customers
Marketing and Advertising	Manage our Online Services to maintain functionality, assess our users’ feedback so that we present information on your computer or mobile device in a user-friendly way, and to detect security incidents and protect against malicious, deceptive, fraudulent, or illegal activity and take appropriate action if needed. Maintain records of our customers’ needs, preferences and interests so that we may assist customers to identify properties and services provided by Granville and letting them know about services or promotions that may be of interest to them, including by email, mail, telephone, or SMS text message. These are marketing messages and you are able to control whether you receive them	Internet or network activity information, such as browsing history and interactions with our and other websites and computer systems	From third party website tracking and analytics services and chat service	With third parties that Granville contracts with for advertising and targeting similar customers
New Product Development		Purchase history	Transaction records and survey responses	Internally with our design and drafting teams
Marketing and Advertising	Permit third party advertisers and ad servers to deliver Granville advertisements to you on other websites you visit as explained herein. This includes, for example, verifying positioning and quality of ad impressions, and auditing compliance with marketing specifications and standards	Geolocation data, such as device location and IP location	From third party website tracking and analytics services and chat service	With third parties that Granville contracts with for advertising and targeting similar customers

DISCLOSURE AND SALE OF PERSONAL DATA

Granville does not sell any personal information it collects. However, Granville may disclose the following categories of personal information to its affiliates and to third parties to enhance services, provide targeted advertising to customers, and improve its customer experience: customer identifiers, commercial information, biometric information, internet browsing activity, geolocation data, audio, electronic, visual or thermal data, professional or employment information, and education information.

RIGHT TO KNOW ABOUT PERSONAL INFORMATION COLLECTED, USED, DISCLOSED, OR SOLD

As a California consumer, you have the right to request that Granville disclose the following personal information about you that we have collected, used, disclosed or sold during the last twelve (12) months:

The categories of personal information collected about you (which includes customer identifiers, commercial information, biometric information, internet browsing activity, geolocation data, audio, electronic, visual or thermal data, professional or employment information, and education information).
The categories of sources from which the personal information is collected.
The business or commercial purpose for collecting or selling personal information.
The categories of third parties with whom we share personal information.
The specific pieces of personal information collected about you (except for very sensitive personally identifiable information).
The categories of personal information about you, if any, that we sold in the last 12 months, and the categories of third parties to whom the information was sold.
The categories of personal information about you, if any, that we disclosed for a business purpose to third parties in the last 12 months, and the categories of third parties to whom the information was disclosed.

Granville has no actual knowledge of the sale of any personal information of minors under the age of 16. Instructions for submitting a verifiable request, and the process by which we verify and respond to such requests is explained below under “How to Make a Verifiable California Consumer Request” and “How We Will Respond to a California Consumer Request.” You may also submit a request for disclosure of your personal information to: [email protected]. In such a request, please include, at a minimum, your name, California address, and email address. You may be asked for additional information to help us verify your identity.

RIGHT TO DELETION OF PERSONAL INFORMATION

California consumers have the right to request that Granville delete any personal information about them which Granville has collected, subject to a range of exclusions permitted by law. Please note that even if you have asked us to delete your personal information we may be required to keep certain information and not delete it, or keep this information for a certain time, in which case we will comply with your deletion request only after we have fulfilled such time requirements. When we delete personal information it will be removed from our active database, but it may remain in archives. In addition, we may keep your personal information as needed, for example, if it is necessary to complete a transaction, reasonably used for an ongoing business relationship, used internally in a lawful manner that is compatible with the context in which the consumer provided the information, to comply with our legal obligations, if it relates to a public interest, public health, scientific or historical research purposes, or statistical purposes, to resolve disputes and/or to enforce any of our agreements. Instructions for submitting a verifiable request, and the process by which we verify and respond to such requests is explained below under “How to Make a Verifiable California Consumer Request” and “How We Will Respond to a California Consumer Request.” You may also request deletion of your personal information by contacting us via email at: [email protected]. Please include, at a minimum, your name, California address, and email address. You may be asked for additional information to help us verify your identity.

HOW TO MAKE A VERIFIABLE CALIFORNIA CONSUMER REQUEST

California consumers may submit a request to exercise their rights to know about or to delete their personal information using any of the following methods:

By toll-free phone: (888) 445-9770
By email: [email protected]
By postal mail, courier or delivery to: 1396 W. Herndon Ave. Suite 101, Fresno, CA 93711 (Attn: Privacy Compliance Dept.)

We will compare the information you provide in your request with information we have previously collected about you to help us verify your request. Please note that in order for a request to be verifiable (including verification of your identity and your California residency), you may be required to confirm information that we have on file for you; including email address, phone numbers, full names, addresses and other personal information. We reserve the right to deny a consumer request if the identity or authority of the requesting party cannot be confirmed

HOW WE WILL RESPOND TO A CALIFORNIA CONSUMER REQUEST

We will confirm receipt of your request to know about or to delete your personal information within ten (10) business days of receiving it. We will respond to a verifiable consumer request within forty-five (45) calendar days of receiving it, subject to delays and exclusions permitted by law. If we require more time to respond, we will let you know the reason why and may extend the response time by another forty-five (45) calendar days. Please provide either your email address or U.S. Postal address, at your option. Once we receive and confirm you verifiable consumer request to know, our response will cover the twelve (12) month period preceding our receipt of the request. If we cannot comply with all or part of your request, we will explain the reasons why. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information readily from one entity to another entity. We do not charge a fee to process or respond to your verifiable consumer request to know unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request. Once we receive and confirm your verifiable consumer request to delete, unless an exclusion or exception applies, we will either delete (and direct our service providers to delete) your personal information from our records, or we will de-identify or aggregate the information so that it is no longer personal to you. When we delete personal information it will be removed from our active database, but it may remain in archives. We will also keep a copy of your request to delete. We will inform you when we have complied with your request. Please note that in response to a request for information, we will NOT disclose a consumer’s Social Security number, driver’s license number or other government-issued identification number, financial account number, any health insurance or medical identification number, an account password, or security questions and answers or unique biometric data generated from measurements or technical analysis of human characteristics.

NOTICE OF RIGHT TO OPT-OUT OF THE SALE OF PERSONAL INFORMATION

California consumers have the right to direct a business not to sell their personal information to others (“Right to Opt-Out”). Granville occasionally shares personal information with its business affiliates and third parties for marketing purposes. You may request that Granville not share your personal information for marketing purposes (“Do Not Sell”). You may call us toll-free at (888) 445-9770; you may email us directly at [email protected]; or you may send a letter by postal mail, courier or delivery to: 1396 W. Herndon Ave. Suite 101, Fresno, CA 93711 (Attn: Privacy Compliance Dept.). If you choose to contact us by email or post, please include, at a minimum, your written request along with your name, California address, and an email address that we may use to request further verification.

PROTECTION FROM DISCRIMINATION FOR EXERCISING CALIFORNIA CONSUMER RIGHTS

We will not discriminate against a California consumer for exercising any of the rights described in this section. This means that except as legally permitted, should you exercise any of your rights under this Policy we will not:

Deny you goods or services
Charge different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties
Provide you a different level or quality of goods or services
Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services

However, we are permitted to offer certain financial incentives that can result in different prices, rates, or quality levels if the material terms are provided to you in writing and you affirmatively opt-in to participate. You may revoke your opt-in consent at any time.

FINANCIAL INCENTIVE PROGRAM

We are permitted to offer certain financial or service incentives to encourage consumers to provide certain financial information. If we offer a financial or service benefit program to you, we will provide a written description of the material terms of the program to you in a written Notice of Financial Incentive, and you will be enrolled as a participant only if you affirmatively opt-in to the program. You may revoke your opt-in consent at any time. The Notice of Financial Incentive will explain the process for opting-in to participate and withdrawing from the program (opting-out) in.

AUTHORIZED AGENT

Your rights under this Policy may be exercised by an authorized agent. In order for you to establish an authorized agent, you must provide a written authorization that you have signed and submitted to us, and then separately confirmed with us. Once verified, we will treat instructions from your authorized agent as having been given by you.

CALIFORNIA RIGHTS UNDER “SHINE THE LIGHT” LAW

If you are a California resident, you may request a list of the types of customer information we provided to third parties for their direct marketing purposes and the names and addresses of all third parties with which we have shared such information during the past calendar year. We will provide the information to you free of charge within 30 days of your request. To request that we provide you with such information, please send a written request to [email protected]. Within thirty (30) days of receiving your request, we will provide you with the information at the address you designate in your request, which may be an email address or physical address.

LOG DATA

We collect information that your browser sends whenever you visit our Service (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages and other statistics. In addition, we may use third party services such as Google Analytics that collect, monitor and analyze this type of information in order to increase our Service’s functionality. These third party service providers have their own privacy policies addressing how they use such information.

COOKIES

Cookies are files with a small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and transferred to your device. We use cookies to collect information in order to improve our services for you. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. The Help feature on most browsers provide information on how to accept cookies, disable cookies or to notify you when receiving a new cookie. If you do not accept cookies, you may not be able to use some features of our Service and we recommend that you leave them turned on.

BEHAVIORAL RE-MARKETING

Granville uses remarketing services to advertise on third party web sites to you after you visited our Service. We, and our third party vendors, use cookies to inform, optimize and serve ads based on your past visits to our Service.

SERVICE PROVIDERS

We may employ third party companies and individuals to facilitate our Service, to provide the Service on our behalf, to perform Service-related services and/or to assist us in analyzing how our Service is used. These third parties have access to your Personal Information only to perform specific tasks on our behalf and are obligated not to disclose or use your information for any other purpose. Please be aware that this Policy does NOT apply to third-party use of any information that the third party collects from sources other than Granville, but will instead be governed by the privacy policy of each such third party.

SECURITY

The security of your Personal Information is important to us, and we strive to implement and maintain reasonable, commercially acceptable security procedures and practices appropriate to the nature of the information we store, in order to protect it from unauthorized access, destruction, use, modification, or disclosure. However, please be aware that no method of transmission over the internet, or method of electronic storage is 100% secure and we are unable to guarantee the absolute security of the Personal Information we have collected from you. For example, your personal information may be affected by actions outside of our control, such as computer “hacking” and physical theft. Therefore, we cannot guarantee the security of any personal information that you transfer over the internet to use and any such transmission is at your own risk. WE ARE NOT RESPONSIBLE FOR THIRD-PARTY CIRCUMVENTION OF ANY PRIVACY SETTING OR SECURITY MEASURES ON OUR WEBSITE, AND YOU ACKNOWLEDGE AND AGREE THAT YOU PROVIDE YOUR PERSONAL INFORMATION AT YOUR OWN RISK.

TRANSMISSION OF DATA TO OTHER COUNTRIES

Your personal information is processed in the United States where privacy laws may be less stringent than the laws of another country and where the government, courts, or law enforcement may be able to access your information. By submitting your personal information to us you agree to the transfer, storage and processing of your information in the United States.

LINKS TO OTHER SITES

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

CHILDREN’S PRIVACY

Only persons age 18 or older have permission to access our Service. Our Service does not address anyone under the age of 13 (“Children”). We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you learn that your Children have provided us with Personal Information, please contact us. If we become aware that we have collected Personal Information from a children under age 13 without verification of parental consent, we take steps to remove that information from our servers.

CHANGES TO THIS PRIVACY POLICY

This Privacy Policy is effective as of June 10, 2020, and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page. We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy. If we make any material changes to this Privacy Policy, we will notify you either through the email address you have provided us, or by placing a prominent notice on our website.

CONTACT US

If you have any questions about this Privacy Policy, please contact us at [email protected].